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Re: Horrible customer service from a Ford dealer!


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Posted by Buzzman72 on January 14, 2010 at 12:32:40 from (74.129.194.33):

In Reply to: Re: Horrible customer service from a Ford dealer! posted by 135 Fan on January 14, 2010 at 11:05:44:

Hate to break it to you, Dave, but GM--and the other manufacturers--charge the dealers for those brochures. That becomes a part of their overhead...and they have to make money to keep the doors open.

You don't know how many times that, as a parts man, I've been b!tched out by a customer for going the extra mile and doing stuff for the guy ahead of him who only needed the "50-cent fuse," instead of blowing him off to take HIS $2,000 body parts order. So it goes both ways. With me making $10 an hour, and taking 20 minutes to hunt up an owners manual and make a photocopy of the fuse panel legend, before I write the ticket for the sale of that 50-cent fuse, I've cost my employer around $4. Add to that the cost of the invoices, printer ribbon or ink cartridge, etc. plus the cashier's time, and by the time you're done that 20 cents the dealer "made" on your 50-cent fuse has cost the dealer about 5 bucks. So the dealer has LOST about $4.80 on a transaction that YOU apparently think he should be doing for free anyway.

The dealer would be money ahead if he just told you he couldn't help you and went on about his business. And that's why lots of dealers DON'T get perturbed when their employees do just that. What YOU are calling "bad customer service," THEY'RE calling "cutting their losses." Because those transactions DO show up on the dealership bottom line; but your promise to "maybe" buy a vehicle "someday" doesn't pay the light bill.


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