Understanding! That is the key to being good at anything. I actually prefer to muddle through things myself not only because I will remember it better, but because there are other things to be learned along the way. There are only a few things I hire out, I try to do everything myself.
Anyway, back to the original question, I used to go to the dealership for everything. Started finding that they could find problems in areas you hadn't even asked them to check but they would miss some really obvious things.......like the grease nipples that were harder to get at on the front end. Started going to a "jackleg" guy and haven't looked back. Seems that when your own name is on the building you tend to care more about the work you are doing.
As far as advertising, a name that people will remember is a great thing! That's why a catchy or cheesy slogan is not always bad. If someone can't remember your name they won't be calling.
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Today's Featured Article - The Tractor Parade: Story of a Case SC - by Bernie DeLon. On a early fall morning back in 1994, I opened the newspaper and happened to spy an article about a local antique tractor club having their annual show that weekend.
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Sell 1958 Hi-Altitude Massey Fergerson tractor, original condition. three point hitch pto engine, Runs well, photos available upon request
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