The major manufacturers selling less than elite products opened the door for short liners at most dealerships. It's how New Holland, Hesston, Glencoe, Brillion got impressive market shares during most of the latter 20th Century. I don't recall one dealership being 100 percent their major supplier in terms of marketing while growing up during the 1960's, 1970's, and 1980's. Now some dabbled in short lines much more than others. Some due to proximity were boxed out of certain short lines. For whatever reason New Holland would not place more than one franchise within a 20 mile radius where we are in the Finger lakes while in Western New York just about any dealer that wanted New Holland had it even if they were only 10 miles apart. It was a handicap in the long run for some dealers to rely on short lines. When the consolidations happened during the 1980's a grudge was held against some dealers who heavily leaned on short lines. At the same time there were those who were fairly loyal to their major that suffered greatly when the 1980's hit. AC dealers marketed fairly heavily to small dairies and when AC discontinued their hay and forage and had no short line to cover they were left very vulnerable to low customer traffic. Some transitioned to Ford New Holland where possible but quite a number closed up during the 1980's.
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Today's Featured Article - A Farmall Story - by Ed Meadors. The year was 1978. Our young family had recently moved to rural Chesapeake, Virginia to a plot of land which would finally allow us to realize our dreams of a huge garden, critters and more lawn and pasture than we would ever use! We needed a TRACTOR; not a riding mower or tractor wannabe, but a real TRACTOR. The answer to our needs materialized in the form of a '44 Farmall A, complete with cultivators, discs, single plow, a 5ft.Woods belly mower and one, mounted spare 9.00x24 rear wheel.
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