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There is money to be made in the rental business, especially if you have no competition. However it also is a good way to lose your shirt if you don't do it right. The other posters have good ideas about what to rent--handy stuff that most people need once in a while, but not enough to own it. But the big caution: KNOW WHO YOU ARE RENTING TO! For years I investigated rental thefts from a local company and came up with the following recommendations to lessen their losses and make prosecutions possible: 1. Only rent to local persons who have a valid driver's license or other government issued photo ID. Make certain that the person wanting to rent is the person in the photo on the ID. Make a high quality photocopy of the ID for the rental file to give to the police if the renter does not return your merchandise. 2. Write down the license number of the customer's vehicle on your rental contract. If the ID is phony, maybe the license number will be the clue that gets your property back. Beware of walk-ins that want to drive away in one of your machines. 3. Talk to your local police and your lawyer to make sure that your rental contract is properly worded and handled to make sure that a successful police investigation and prosecution will be possible under your state and local cruiminal laws. You WILL have customers that never bring back your property and suing them in civil court is usually a waste of your time and money. People are more likely to bring stuff back if the threat of going to jail is there if they don't. 4. Keep good records and use good business practices. Don't just depend on computer records. Computers crash and hard drives quit. Always back up open accounts with hard copies--they are your evidence. Also make sure that how and what you are doing is legal. 5. Make your facility secure. Keep an accurate inventory with correct serial numbers and descriptions of everything you have. Engrave your company name and an inventory number on everything you rent. Have a strong, alarmed building and a super quality fence. Consider the possibility of living on site and having a loud, intimidating dog or dogs loose in your fenced yard at night. Rental companies are favorite targets of burglars and often the owners are very unsure of what is missing. 6. Get acquainted with your lawyer and insurance man. Franz is right: your chance of being sued is very high. And especially if you have troubles, your insurance may become cost prohibitive. I hope I have not been too pessimistic, but I watched a company with people I liked struggle for years with problems my recommendations helped, but never eliminated. Like I said, there is money to be made, but be careful. Good Luck! d
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