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The optimal lighting design depends strongly upon fixture height, ceiling height, and ceiling, wall, and floor finish material. Dark, unpainted ceilings (or open rafters) typical of barns will require much more light, and more directional light, than will a white ceiling. High mounting (15 feet or more) will require consideration of the use of specific high-bay fixtures, or some sort of hanging mount for the lights. Conversely, low ceilings (12 feet or less) pretty much rule out the use of point sources like metal halide fixtures. Fluorescent tubes are named by their diameter in eighths of an inch. T12 tubes are 1.5 inches in diameter. They are your traditional old technology for the last 40+ years but are considered obsolete energy wasters now. One interesting choice is the 8 foot "high output" fixtures. These can be bought at big box stores, will strike reliably down to -20(f), and put out a LOT of light per dollar spent. They also have an obnoxious 60 Hz hum, and are probably unacceptable for a retail environment. The absolute worst choice in this technology is the $8.95 two tube China-made "shop light". Yeah, they are cheap, but they won't light below 50 degrees, hum like crazy, and aren't very efficient. The current mainstream technology in fluorescent are T8 tubes. These are one inch in diameter. The tubes and fixtures can be bought at big box stores, electrical wholesalers, and many other places. You see these in use every day in office buildings (usually in troffer fixtures mounted suspended ceilings) and in grocery stores (as open lamps hung in long rows). With electronic ballasts, they no longer have the 60 Hz hum. Most (not all) electronic ballasts resut in a completely silent fixture. Most (not all) electronic ballasts offer striking down to about 0 degrees (F). T8 solutions offer roughtly 20 to 50 percent more light per watt than the old-tech T12 fixtures. The most economical fixture in this technology is the eight foot tandem channels. These use 4 F32T8 tubes, each 4 feet long. You can buy these at big box stores. Electronic supply places offer ones with slightly better ballasts at similar prices. But you'll need to do the typical "wholesale only" dance to get around the ridiculous street prices these places charge to walk-ins (if they'll sell to you at all). The "new kid on the block" is the T5. These are 5/8 inch in diameter, even more energy efficient than the T8, and there are specialty "high bay" fixtures available. This technology is gradually displacing the "High bay" metal halide lighting typically found in high-ceiling retail establishments, because it offers more lumens per watt and less lumen degradation over time than metal halide. The fixtures are more expensive than T8's and T12's and are typically not available at retail stores. Most retail stores seem to use relatively "cold" lighting, and a lot of it. My estimate is that typical T8 tubes in retail are running a color temp of 4100K (typical of the old "cool white") to 5000K ("daylight") Tubes are available with a broad spectrum output offering very good color rendition (CRI of 80 plus). I personally like the 5000K tubes for basement and shop lighting, because my aging eyes can see things better than with cooler color temperatures. "Warm white" tubes of around 3000K are yellowish in color and closer to the old traditional incandescent lights. These might be appropriate for a restaraunt or "farm store" desiring a "cozy" atmosphere, but personally I just don't see as well under this lighting, even with the same net lumens. I think many retailers may be choosing whiter light for the same reason. Lithonia's website is fairly informative about all this stuff. You can even download their lighting design software for a "30 day free trial".
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