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Re: Ford trctors dealers 60s??


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Posted by NY 986 on April 28, 2019 at 13:15:10 from (174.220.16.242):

In Reply to: Re: Ford trctors dealers 60s?? posted by oldtanker on April 28, 2019 at 11:19:28:

Everybody has their story to tell in terms of "if things had gone different." The owner in your story did not want to sell Ford Ag and that was that. He must have not been
exceptional at it to receive the pressure from Ford that he did. There were a half dozen Ford industrial dealers between Buffalo, Rochester, and Syracuse years ago. They all
had the Ag line as well as Ford pushed on that front. Most of them did put some effort into the ag side even though they did not want it. The results varied with the dealer.
The Rochester area dealer did very very little with ag but was a top mover of Ford backhoes so he called his own shots with Ford. When New Holland came along he just
farmed that out to a mom and pop out of the garage outfit for his territory. Did not need the skid loaders as he was heavily into Bobcat. On a different note our nearest JD
dealer closed in the mid-1960's because the owners wanted to retire and none of the family wanted in. It was never about business being bad although neighboring JD
dealers did better because the respective territories did better in terms of farming. Was it a bad decision? Who knows. As the equipment was getting bigger the shop's
ability to handle it was maxed out meaning a new building and a new location. Would they have paid for it all before the bad 1980's hit? Who knows and at that time Deere
was in the mood to thin the herd again. Push comes to shove they would have lost out to dealers with better territories and therefor better sales results.


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