Deere is still Deere because they have never been first to the plate with anything. They're always cautious to not be the first to blow big dollars on innovation. They milk their technology to the end of it's relevance. They're generally good at building good quality equipment and supporting it effectively because they've generally managed their fundamentals well rather than squandering assets on wild eyed schemes... but there is nothing remarkable about Deere in any other way. But to counter your other point, they are quite a large, diverse company. Much like Cat, they also have a LARGE foot print in the construction equipment market and that in some measure probably smooths out the bumps in the ag sector. None of the others had that on the same scale so as to be meaningful.
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Today's Featured Article - The Fordson F Ignition System - by Anthony West. A fellow restorer contacted me earlier this year asking for some help and advice on a model F that he was restoring. He had over a period of months spent a fair amount of his hard earned cash on replacement parts for the old "trembler" ignition. Sadly though all his efforts seemed to be a waste of time and money as he still couldn''t get the temperamental old thing to run correctly!! If i said that this was a little frustrating for him that would be "conservative" in fact the problem had reduce
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