No inside information but rather from what I have read.
Like any of the big players; You buy up smaller companies to eliminate and consolidate competition; OR to expand into new markets.
Just like Vicon is a sub of Kverneland Group; Kverneland Mechatronics (the part that brings the auto-guidance system) is a sub of Kverneland Group. Kubota got the whole shebang when they bought out Kverneland Group a couple of years ago.
Kubota knows 2 things. They have the rice paddies of Asia sewed up. They can not play with the big boys in the U.S. unless they get bigger tillage; planter tractors.
This latest move into the medium sized market (hay) is just a step in that direction.
Also you will soon be able to buy that really good small Kubota engine in a Kubota skid steer.
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Today's Featured Article - New Hitches For Your Old Tractor - by Chris Pratt. For this article, we are going to make the irrational and unlikely assumption that you purchased an older tractor that is in tip top shape and needs no immediate repairs other than an oil change and a good bath. To the newcomer planning to restore the machine, this means you have everything you need for the moment (something to sit in the shop and just look at for awhile while you read the books). To the newcomer that wants to get out and use the machine for field work, you may have already hit a major roadblock. That is the dreaded "proprietary hitch". With the exception of the
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