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Tractor Talk Discussion Board

How does Mahinder and MF both claim to be the largest??


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Posted by JD Seller on September 07, 2014 at 07:47:20 from (208.126.198.123):

I see in their advertising that AGCO/MF and Mahindra both claim to be the "largest" tractor maker in the world???

I know MF has done this for years but it was on total units built world wide so the smaller tractors made for the third world market added up fast.

I would assume that Mahindra is doing the same thing. Their main local market is SMALL tractors for the market in India. That would be lots of 20-30 HP tractors.

It almost would be like JD counting the Garden tractors they build in the total.

The numbers change a lot when you get them to actually list the DOLLAR value of what they sell. Then other companies are on top.

The US AG tractor market is a good example of this. AGCO is in a distant third place with JD in first and CIH in second.

Then if you go to under 50 HP tractors I think Kubota is the top seller. I don't know if JD or NH is in second or third anymore.

You can figure numbers fifty ways to Sunday to make your point. I just find it interesting what different companies advertise about.

I really do not care if the company I buy from is the top seller or not. I want to know about the product I am looking at to buy.

Here is a funny one along these lines. Just a few weeks ago a Long time MF dealer was arguing with me that MF sold more combines in North America than JD in the 1970s and 1980s. I had to laugh about that. MF was not even in the top three. JD, IH, Gleaner, and then MF. These numbers are from the Dealer Association sales records. I tend to trust them more than what Companies are publishing.


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