Business have found collecting a nickel from everybody is better than trying to talk just a few to come in and spend $200. So the heat is on to add fees and fees and self renewing license deals and so on to -everything-. Add a $1.20 fee to every single sale you make and you are getting free money.
Businesses have found that data equals knowledge, and the more data they can collect and sift through the more they can add fees, the more they can use that knowledge to increase income.
So, we are blessed with more and more technology that does little for us consumers, but helps the main company a whole lot. And we consumers get to pay for the technology to boot.
Seed companies are falling over each other to buy high tech drone, weather, fertility, and precision planting companies so as they can access and control the data of the customers.
Along the way we get some benefits in nickels and dimes to us, but the dollar bills are going to the company that controls and owns the data.....
It is not any one company, it is just the new way of doing business.
Nickel and dime -everyone- and extract as much information as possible.
Phone and tablet apps, cars, farm machinery, construction equipment - phone the data home and give ownership to the big company, not the owner, and add a fee to every little thing.....
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Today's Featured Article - The Revival of a John Deere Combine - by The Red, John Fritz. For several years I had been driving by a farm house on the west side of Indianapolis that had a John Deere combine parked in high weeds in a lot behind the house. The gentleman no longer farmed because the entire area was developed with housing and light industry. I had stopped several times and knocked on the door but no one would answer. My curiosity was up and I wanted to contact the owner. I wanted to see what he planned to do with the combine.
... [Read Article]
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