Posted by mkirsch on January 23, 2013 at 05:23:23 from (64.80.110.74):
In Reply to: 560 Farmall price posted by Bob And on January 22, 2013 at 17:48:54:
You won't get any calls at $6995 no matter how good it looks, and $5000 is going to be a tough sell. Maybe eventually, but do they want to spend 6 months to a year marketing it?
It'll sell faster if you break up the package. The more accessories and implements you bundle with the tractor, the less likely you'll be able to find someone who wants that EXACT configuration.
People as a general rule have no imagination. They could always buy the whole thing and sell off what they don't want, but it either doesn't occur to them or they don't want to expend the effort, and walk away. They just see the high price and equate that to the part of the bundle that they're interested in. They don't calculate how much of that price they can recover by selling the pieces they don't want.
Tractor with loader is the most I'd bundle together. Market everything else separately. The buyer can pick and choose what accessories and implements he wants to go with the tractor.
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