There is a thought that yellow pages are obsolete and younger people don't use them. What is your thoughts are they money well spent or a relic from a bygone era?? I do use them some myself. I have some buisness interests and have to make a descion. Also they are not cheap to construct so that is a factor. thanks
- Thread starter JOCCO
- Start date
We used to use a much larger add for our moving business here in Dallas than we do now - most calls come from internet inquiries and or emails. I lived in a 450 unit apartment building and the yellow page books for each unit were stacked in our mailroom - after a month they were still there - nobody wanted them.
jose bagge
Well-known Member
yellow pages USED to be state of the art...but now, the Internet has taken over....PLUS,if you go the Yellow Pages route, you need to make sure you get in the right book- there's 15 imitators (one book, etc)trying to scam you now
Billy Shafer
Well-known Member
My yellow pages went from my front door to the trash. Still in the bag. Never use them.
As much as I have to agree that they are useless, the internet searches don't bring up the same results (usually not even close, maybe a 45% duplication). I usually use the internet ones when I know the name of who I want, but when I am looking for a specific type of worker/job/service I still refer to the actual hard copy.
greenbeanman in Kansas
Well-known Member
I offer an opposite response to most of those posting thus far.
When needing the phone number or ad for a business the first place I go is to the yellow pages of my phone book which is within arms length.
I peruse the ad for information and may use a web addy from it to gain further information before calling.
I do prefer a directory that has both white pages and yellow page ads in it as I often know the name of the business but not the phone number.
Those that only have yellow page ads are somewhat worthless if you don't know the specific category the business ad may be under. Categories seemed to have changed not too long ago so I often have to guess.
When needing the phone number or ad for a business the first place I go is to the yellow pages of my phone book which is within arms length.
I peruse the ad for information and may use a web addy from it to gain further information before calling.
I do prefer a directory that has both white pages and yellow page ads in it as I often know the name of the business but not the phone number.
Those that only have yellow page ads are somewhat worthless if you don't know the specific category the business ad may be under. Categories seemed to have changed not too long ago so I often have to guess.
Joe in Neb
Member
Well in my experience they work. I put ad's in the phone book (Windstream yellow pages). I spent 1800 for the year. I had 4 ads four different parts of business. Excavating, Grading, Tiling, and Construction. They probably paid for therselves first week. Had lots of Calls. Even had to subcontract some of the work out. I probably got 200000 from jobs just thru the phonebook. I agree that most young people use the internet but with this ad they included internet also. Most of the people that hired us were older people or at least middle aged and when they called they said they got number from yellow pages. We did put about everything we do in ads. Was a great return. Then didn't have them last year and really noticed drop in new business. Could have been economy.
Formerly PaMike
Member
I am 29...heres my opinion. I use the internet all the time, BUT for location sensative things I use the phone book. If I am looking for an excavator I pick up the phone book. If I did a google search I would have to weed out tons of hits that didnt mean anything to me...
John M
Well-known Member
- Location
- Nunyafn business
Only time I use the yellow pages is when Im at work, I dont internet access there.
I fall into the never use them any more camp. Handiest tool I have is my Blackberry with Google Maps loaded. Give it a partial name OR business classification and it comes back with numbers and locations sorted by distance from my current GPS location. This assumes that I have cell service to make this magic possible, course I can't make a call then either.
Kirk
Kirk
BillinCentralMO
Well-known Member
It may depend on locale. However , here in Missouri , the offices I go to , many don't even have a phone book. The under 50 crowd has gone almost totally internet. Checkout switchboard.com if you never tried it before. I kind of liked the book myself.
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