They took the video and pictures down from their website out of respect for the family. It looked like a Case 730 or 830 narrow front end(earlier model with rounded fenders), pulling a NH rake. The tractor rolled and pinned him underneath so that he couldn't get away. The diesel caught the tractor on fire and the windrows and he burned to death with his family right there.
It's a stark reminder to slow down and be careful. I, myself was raking hay in high gear yesterday to beat the rain, so I could imagine he was doing the exact same thing.